Saturday, 5 October 2013

So much TV advert music

I always listen to music when I'm working out what to blog.... or whenever to be honest! Getting ready for a night out is my favourite time to blast out the drum and bass or hip hop, and the flat usually comes alive at 11pm onwards when every flatmate's room is thumping with the clashing sounds of different beats, but there's nothing quite like music to get you feeling that euphoric buzz... even more so than alcohol (and that's a lot coming from a fresher!)

But what I've noticed recently is how much music is used through adverts.... I feel like most of the music I've been downloading hasn't been through the mainstream radio play of generic pop songs, but through adverts like John Lewis, TalkTalk, ITV Dramas etc.

Here are a few songs that I always make sure to write the lyrics down to quickly during the short advert clips so I don't forget to look them up later:
    1.  Take a Walk - Passion Pit (From the ITV Iplayer Advert)
 
I couldn't download the advert clip, but here's the link if you wanted to watch it:
 

2.  Ben Pearce - What I might do (Tesco F&F fashion campaign)


This ad has been sooooo successful in my opinion with marketing Tesco's new A/W range. I mean come on, Tesco doesn't exactly scream 'fashion's latest trends', but whoever thought of making the campaign into a mini music video had such a good idea.... the urban tunnel backdrop, dingy lighting and a strong-beated song definitely proves how much Tesco wants to appeal to the younger, trendier consumer..... and now Ben Pearce must be rolling in it!

3. Ellie Goulding - Explosions (ITV New Dramas 2012)




I know this isn't recent, but I remember seeing this advert and falling in love with this song (and all of the dramas might I add)

4. Etta James - Good Rockin' Daddy (HSBC Advert)

 


I love this song... and anything by Etta really. There's also the song below by her from another ITV Drama advert about a programme called Breathless:

5. Etta James - Trust in me


Clearly adverts love a good blues/soul singer at the moment and I can't really complain.... I just hope it doesn't get overplayed like At Last (or I'd rather go Blind come to think of it since it was chosen so often by X Factor auditionees this year!)

So there's just a few, but there are so many (I haven't even looked at the John Lewis ones, but we all know the sort... remember how Gabrielle Aplin went from Youtube to mainstream?)

Next time, pay attention to the advert music, it might make you feel inspired for your new playlist ;)

Lots of love,

Lauren xx

 



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